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René furterer
2026
COSMETIC PACKAGING, MERCHANDISING, CAMPAIGN, ADVERTISING
For this commercial project for René Furterer, I created a series of botanical illustrations developed for merchandising, packaging and advertising. Inspired by the brand’s plant-based philosophy, the visuals combine stylized foliage, flowers and fruits with warm, vibrant colors.
The illustrations were used across a campaign including packaging elements, advertising visuals, printed cards and textile accessories. Designed to interact with the products, the compositions create lively and elegant scenes that highlight the natural ingredients and sensorial qualities of the range. Layered shapes, textures and organic patterns bring depth and movement while reinforcing the natural identity of the brand.






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